Hi, I’m Andy Halko

I help B2B & B2C SaaS Companies Acquire & Retain Customers.

I founded my first company 20 years ago and I’ve worked with hundreds of tech-focused organizations.

Coaching and consulting to build smarter go-to-market strategies, customer acquisition plans, and user retention programs.

I founded my first company 20 years ago and I’ve worked with hundreds of tech-focused organizations.

Coaching and consulting to build smarter go-to-market strategies, customer acquisition plans, and user retention programs.

I Co-Host a weekly live show

The SaaS Founder Show

Stories from SaaS Founders in the trenches of growing a SaaS and some on the beach after exiting a SaaS

Check Out More Episodes

I Contribute A lot of content on Software, tech and marketing growth.

Coaching and consulting to build smarter go-to-market strategies, customer acquisition plans, and user retention programs.

Vision + Strategy

Have You Quit Lately? You Should.

Yes, I embrace quitting. I’m even proud that I quit. I guess what I am really proud of is that I can dive into the process of evaluating sunk costs and opportunity costs to walk away from whats lost towards whats possible without any regret.

Vision + Strategy

Open Yourself.

I heard a quote the other day that I have not been able to let go… “Everyone you meet knows something you don’t know, so we are all teachers and we are all students.”

Vision + Strategy

'Culture' is the new ambiguous 'Quality'

What drove me nuts about that was that Quality is ambiguous and essentially meaningless.

Marketing

7 Key Marketing Strategies for Technology Companies

Key marketing strategies that enterprise tech companies can use to transform how they market themselves.

Marketing

Best Conversion Tools for SaaS Websites

It’s imperative to have solid marketing strategies in place that utilize the best conversion tools for the technology industry.

Marketing

9 Search Optimization Tips for Software & SAAS Companies

A great deal of a software company’s success will be determined by one simple factor: can people find you online?

Uncategorized

Quotes to Crush-Rethink-Inspire Your Day

I’ll keep this simple. I love visualized quotes, save hundreds of them and get inspiration or refocusing from them all the time.

Marketing

You’re Self-Centered & Thats Why Your Marketing Sucks.

We live in a world where we believe that we are the center of the universe – and how could it be any other way. We only look out from our own eyes and everything surrounds us.

I’m obsessed with building logical methodologies.

Taking the complex, ambiguous challenge of growth and retention to create step by step system is where programmer past meets strategist for scaling.

Contact Me

Interested in coaching, consulting or a speaker?