Andy Halko Andy Halko
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14 Jun

The Vision Gap

  • By Andy Halko
  • In Brand, Culture, Strategy
  • 0 comment
The vision gap: miscommunication that can cause a significant disconnect between an employer and his/her internal team, clients, and prospects.
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20 Jan

‘Culture’ is the new ambiguous ‘Quality’

  • By Andy Halko
  • In Culture
  • 0 comment
I have run an agency for about 15 years now and one thing that was a strong trend for every client was using the word Quality. Whenever asked what made them different or why people chose them, it was their 'Quality'. What drove me nuts about that was that...
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